Why Energy Management is the new Time Management

Energy is your most precious resource, not (just) time.

In order to be fully engaged and achieve high performance, especially as a business owner, entrepreneur or leader, there are four suggested principles based on the book "The Power of Full Engagement" by Jim Loehr and Tony Schwartz.

Below is a simple and practical summary of how we can increase and balance our energy as the new 'time management tool' to become the best possible version of ourselves so that we can advance our careers and businesses further.

1. We can draw on four separate, but related, sources of energy: Physical, emotional, mental and spiritual.

In the graphic below (©️ John Nieuwenburg) you can see the dynamics of energy (high vs low energy levels) and the type of energy (negative vs positive). Understanding these dynamics can lead you to higher productivity and improve your personal wellbeing.

2. We must balance energy expenditure with intermittent energy renewal.

Much like in preparing for a race, there's a fine balance between over-training and under-training because both can result in injury. Similarly, we must train and balance our minds to create a good mindset for personal growth as energy diminishes over time.

We must learn to live our lives as a sequence of sprints, not a marathon.

Recovery is essential, but not often seen or regarded as such.

Too much energy expenditure without sufficient recovery eventually leads to burnout and breakdown.

3. We must push beyond our normal limits like elite athletes.

As leaders we are "corporate athletes." Athletes train 90% of the time in order to perform 10% of the time.

It comes down to your energy mindset. We need to start re-thinking how we excel as leaders. Leaders are the stewards of organisational energy in companies, organisations and even in families.

They inspire or demoralise others first by how effectively they manage their own energy, and next by how well they mobilise, focus, invest and renew the collective energy of those they lead.

4. Create positive energy rituals by setting specific goals and routines for managing your energy

It's not only about time management, but mainly energy management to reach your full potential and create a mindset for success.

In order to focus on the right things and keep the right balance, specific self-care and wellness actions as well as productivity rewards and breaks should be included in your daily planning and schedule - apart from our never-ending to do list.

Our The Best Possible You Daily Focus Sheet can help you to do so. In order to identify and hold you accountable for your goals and actions, a coach can support you on this rewarding journey of personal growth.

All in all, the above four principles are part of what we can do to achieve sustained high performance as a business owner, executive or entrepreneur while keeping your wellbeing in mind and become more successful.

If you would like to know more about this topic, check out the book "The Power of Full Engagement" by Jim Loehr and Tony Schwartz here.


Katrin Sturm - Founder & CEO of The Best Possible You

Katrin combines her strengths and passion of developing driven female leaders, professionals and entrepreneurs after successfully climbing the corporate ladder for almost 10 years in elite business development, sales and leadership roles in companies like Oracle and Salesforce.

Having been a female leader in a highly competitive and male dominated industry herself, she now empowers female leaders and entrepreneurs to help them thrive professionally and personally.

She founded The Best Possible You in 2018 and has continued to scale it since using a 360 degree approach for personal, career and business growth.

She runs programmes like the Thriving Female Leaders Circle and also advises B2B SaaS scale-ups on how to scale their sales teams and customer facing processes.

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